Zuckerberg and Gates join the learn-to-code movement
Hollywood, NBA, and tech celebs lend their star power to get kids excited about coding.
Hey, kids: coding is cool -- so cool that everyone from Facebook Chief Executive Mark Zuckerberg to NBA baller Chris Bosh wants you to do it.
The celebrities are using their star power to draw attention to Code.org, a nascent nonprofit foundation that seeks to cultivate computer programming education in schools and direct people to online coding tools.
Zuckerberg and Bosh join hip-hop artist Will.i.am, Microsoft legend Bill Gates, Twitter creator Jack Dorsey, and others in a new YouTube video designed to get students, and their teachers by association, excited about coding. The video is directed by Lesley Chilcott, a filmmaker who also produced acclaimed documentaries such as "An Inconvenient Truth" and "Waiting for Superman."